GOPO is a company located in Columbia, Missouri that is full of personality and spunk. They are on a mission to create some of the most unique and flavorful popcorn you could get your hands on. When they approached me to help with their branding, I was thrilled. We started with the logo and as you can see from the options below, that actually decided to combine two of the options below to come up with their preferred logo.
Once we settled on a logo, next we worked to get the overall tone and feel they were going for through the fonts, colors, and fun popcorn details. Below is the branding we landed on. Although color was a must, I still wanted to make sure the look was worthy of the title "Gourmet Popcorn." So we kept the palette neutral with accents of color here and there.
Along with branding and packaging, I helped them with product photography and customizing their website. We took neutral photos of the popcorn to give the popcorn the gourmet look they were going for. We then added in pops of color in the buttons, logo, and other page elements.